Top SEO Tricks
1.Optimize and compress images
in exchange for a faster loading time. Use Photoshop, or tools such as
ImageOptim
2. Test different hosting providers
and choose the fastest one. Find out where your competitors place their sites
and compare the loading speed. (WebhostingHero and Pingdom will help you.)
3. Write
a unique CTA in headlines and in the
title tag of your page. Pay attention to your competitors’ headlines when
you get the results of typing keywords in the search engine. You will also
understand what types of posts are the most popular.
4. Describe your meta description with a
call to action. It is best to limit it to 117 characters
so that mobile phone users can see your full description.
5. Optimize your content
for long tail and other relevant queries. Analyze the content of your
competitors’ pages on your queries, including what words they use. You must use
all the words that are relevant to the user’s question, and what he or she (and
a search engine) should expect to find on your page. A comprehensive answer
will always be rewarded.
6. Create high-quality, well-researched
content with data and explanatory images. It won’t be easy to
make your way through content marketing if you write short features. In this
niche, the length of posts is very important, and each one ought to add up to a
minimum of 4,000 words. Update your content so that it always remains fresh and
topical.
7. Lead the user wisely
Keep your goals in mind when you write each post. If your goal is to sell
something, create a sales tunnel, and try even the most absurd options.
Sometimes success comes from where you expect it the least.
8. Check your posts for any broken links
from time to time. (Screaming Frog SEO Spider is the best helper!) Neither the
user nor the search engine likes malfunctioning links. We access them and find
ourselves face-to-face with a 404 error page, which means we will likely leave
the page forever. It is essential that you customize your 404 page.
9. An internal link is still a link!
Do not write your posts just like that, without taking a second look. You
should always have the internal structure of your blog right before your eyes.
Each new post is a part, an item in your promotional strategy. Reinforce and
nourish these posts with other articles, by offering internal links to the
posts that are useful for you and your readers.
10. Use outbound links! Do not be afraid
to refer to other bloggers or influencers in your niche.
Help people find the answers to their questions right on your page. This will
be the first step toward building a mutually beneficial relationship.
11. Don’t get too relaxed with the
promotion of your posts. As far as I am aware, backlinks are
still quite relevant! Even if you’ve become an expert, and your blog has a huge
traffic ranking, you need to keep building partnerships with other bloggers,
giving interviews, commenting on other posts in the thematic groups and
communities on Google +, LinkedIn, GrowthHackers. This is business, and the
rules are the same throughout. You need the team, and you definitely need
assistants.
12. Focus only on functioning traffic
sources. Do not deplete your energy by doing everything at
once. Find out where your target audience is and play off of that.
13. Invest money in your future.
Paid and custom images, the set of SEO tools — you have to pay for everything,
and that is absolutely normal. Everything will pay off when people start paying
you!
14. Analyze and measure everything. Always start by studying the strategies of the
topic experts in your niche!
15. Be yourself.
We love individuality and idealize experts, but these are the same people who
were just beginning their careers some time ago. Make mistakes and move
forward, and know that hard work will always be rewarded, no matter what
obstacles you face.
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