How to rank your website on the first page of Google
They say
that a person who clicks for the second page on a Google search results page
must be really desperate.
The line
above has become true even if it was not earlier. With search engines getting
smarter and people relying more on the relevance of the results of the first
page, it is seldom that an internet user will go to the second page of Google
or Bing.
Rank on first page of Google
This poses
the greatest challenge for businesses as they become a part of the search
engine race where they have to beat their competition in order to bag the
coveted page 1 position.
While people
have different setting for the number of search results displayed on their
screen, a rank less than 10 is ideal to be on the first page or sure.
But how do
we reach the glorious page 1? Here are a few points that will help:
·
Identify
your keywords – There are tons of blogs that tell you how to do that. Here
are some more precise tips
·
Limit
your focus keywords – Ideally, I would ask my clients to determine the
primary keywords they want to target. I would choose 10 keywords that are
really important for the business. 20 tops. Other keywords can follow later.
·
Be
realistic – We are a full service digital agency. But will also rank well
for keywords like digital marketing nagpur or social media company nagpur. The
location suffix does the trick. If I was targeting just “digital marketing”, it
would not be ideal. There is no way that Google will show your business for the
word “business” – be it the best keyword you have targeted
·
Do not
forget the brand – This is much more important for newer brands and newer
domains. Make sure that you target your brand keywords as your primary keywords
·
On-page
SEO – All aspects of on-page SEO should be in order and keywords should be
strategically places across all key elements
·
Content
is King – Make sure you write for people and not search engines. It is
important to strategically squeeze in your keywords though
·
Compliment
with off-page SEO – Off page SEO is important. It is a long, tedious task
that needs to be done right. Make sure you do it right or hire a good digitalmarketing company to do it for you.
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